Exploring Available Journeys
- 12 Aug 2024
- 1 Minute to read
- DarkLight
Exploring Available Journeys
- Updated on 12 Aug 2024
- 1 Minute to read
- DarkLight
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Summary
There are many Activate Journeys to explore an test with. Watch this video to learn more about the different journeys available within Jornaya Activate and how our clients think about using them.
Key Takeaways
Activate has multiple major life purchase journeys, some of which may have long tail correlations to the primary Activate Journeys of interest
A consumer who is looking at a Home Purchase Mortgage may soon need Home Insurance
A consumer who is looking at real estate listings may soon be a retention or underwriting risk/benefit for their auto policy
Consider exploring Activate's additional journeys and measuring correlations to outcomes.
What's Next?
Take a look at our tips and tricks for Long Tail Marketing campaigns
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