The Right People
The Right Data
Foundational data and insights for understanding the person behind every marketing interaction.
Innovative Origins | 100% Unique
Bringing together the unique behavioral data assets from Jornaya with the proprietary identity graph from Infutor, Verisk Marketing Solutions provides marketers with best-in-class identity data for every consumer and household in the US, alongside the earliest indicators of their in-market shopping behavior. This one-of-a-kind view is maintained with the highest standards for data security and consumer privacy, preferences, and permissions.
Verisk Marketing Solutions is a division of Verisk focused on helping marketers and platform partners maintain a complete picture of consumer profiles and in-market behavior, so they can personalize interactions aimed at engaging the right person, with the right message, at the right time — all of which is compliant with state and federal rules for permissible collection and use of consumer data and right to opt-out.
Our Culture + Code
Great solutions are created by great people—each following the Verisk Marketing Solutions Code.
Be Curious & Seek Data-Driven Answers. We are always curious. We ask questions to discover what we can do, and aspire to offer solutions. We value facts and data driven answers over emotion, hunches or titles.
Embrace Candor & Change. We ask ourselves, “What would I do if I weren’t afraid?” and we act courageously. We learn from uncomfortable situations, seek candor from our colleagues and embrace change in order to grow individually and as one.
Stay One Step Ahead. We answer important questions that haven’t been asked. We redefine what’s possible. We embrace challenges and we push boundaries.
Impact What Matters. We have an unwavering commitment to our customers, each other, and ourselves to deliver immediate and sustained results that drive positive outcomes.
Go Above & Beyond. We bring our best energy to everything we do. We strive to do something better each day in service to our customers and each other.
Pura Vida! Celebrate each other’s differences, support each other, and have fun while delighting our customers at work, so that we may enjoy the rest of life outside work
Our Commitment to Data Responsibility
Verisk’s vision is to be the world’s most effective and responsible data analytics company in pursuit of our customers’ most strategic opportunities. As such, we’re strongly aware of the critical need to protect the confidentiality and use of consumer and business data as well as other types of data.
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