- 12 Jul 2023
- 1 Minute to read
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Intelligence - Default Flags & Day 1 Rules
- Updated on 12 Jul 2023
- 1 Minute to read
- DarkLight
Default Flags
In the Jornaya Member Portal, each data point will have default Green/Yellow/Red flag settings which are automatically set when an Audit Profile is first created. As an example, below are the default flag settings for Lead Age:
Day 1 Rules
The following best practices are automatically applied to the Default Audit Profile once a Jornaya Intelligence account is created. These rules make it easy for clients to start receiving value from Jornaya on day one, using red flags for the following data points as negative indicators:
DATA POINT | DEFAULT RULES |
---|---|
Authenticity | Not Authentic = Red |
Lead Age | Age > 1 day = Red • For all time buckets from 1 day up to > 1 month |
Lead Duration | Time on Form < 5 seconds = Red |
Lead Velocity | # Times Lead Queried in the Past 5 minutes > 3 = Red • Insurance > 5 = Red, all others > 3 = Red |
Lead Duplication | Same Lead was Previously Queried by Client = Red (includes flags for all time buckets from 0-7 days up to 9 months) |
Consumer Velocity | # Consumer Lead Events in the Past 5 minutes > 10 = Red |
These rules are automatically applied to new Audit Profiles, and may be changed at any time by the client.
The following video describes Standard Rules for Jornaya Intelligence