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2022 proved to be a turbulent year, but there is no rest for the weary marketer Against the backdrop of...
Omnichannel Marketing: The Evolution Continues Omnichannel marketing is difficult to get right. There are many moving parts to consider among...
The real work is just beginning, as the focus shifts to making digital engagement more relevant As inflation and cost-of-living...
The buying journey of the average insurance consumer is no longer linear If anything, it’s getting more complicated and convoluted...
Creating Exceptional Experiences With more than 8,000 marketing technology solutions to choose from, deciding on the right ones to invest...
Smarter Lead Generation Lead generation is the core of your business. But it’s not as simple as generating an inquiry....
Change is once again the constant in the world of consumer identity data Infutor’s consumer identity resolution experts examined several...
Your marketing and customer engagement efforts are only as good as the data that supports them. If your vendor keeps falling short of your quality...
Today’s consumers demand personalization There’s no question that better targeting can improve the customer experience, increase engagement, and...
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