Data Intelligence Organizations Improve Customer Experience and Revenue

Eli Schwarz, Vice President of Data Strategy & Partnerships at Jornaya, in an exclusive interview to Enterprise Talk discusses the following:

1) How marketers are enriching their 1st party data assets with behavioral data to create improved customer experiences.

2) The evolving privacy landscape – compliance with the latest laws and regulations is table stakes for marketers, but meeting consumer expectations for privacy can be a differentiator that drives better customer experiences.