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The future of consumer experience is driven by insights available today.
Verisk Marketing Solutions offers best-in-class identity data for every consumer and household in the U.S., alongside the earliest indicators of in-market shopping behavior. These consumer profiles power personalized interactions aimed at engaging the right person, with the right message, at the right time — all of which is compliant with state and federal rules for permissible collection and use of consumer data and right to opt-out.
Founded in 1971, Verisk (Nasdaq: VRSK) has delivered data and analytics for half a century. With the formation of Marketing Solutions, Verisk continues to invest in innovation at all stages of the customer lifecycle, providing marketing and analytics executives with consumer insights to fuel identity, personalization, and profitability. We maintain the highest standards for data security and consumer privacy, preference, and permission.
Personalize right timed outreach based on earliest indicator of in-market shopping behavior
Verify consent in real-time and prove consent in the event of a complaint
Gain insights on leads before you buy, so you can buy better quality leads and improve ROI
Consumer identity is more than just a name – Verify, score, and complete consumer identities
Fuel marketing activation, AI and analytics with predictive consumer intelligence to target the right audience
Instantly add key behavioral, demographic, and lifestyle attributes to optimize marketing and analytics initiatives