TCPA Guardian Glossary and Information

What is TCPA? 

The Telephone Consumer Protection Act (TCPA) requires prior express written consent for non-emergency autodialed, prerecorded, or artificial voice calls to wireless phone numbers, as well as for prerecorded telemarketing calls to residential wireline numbers. As a practical matter, this means that a purchaser of leads will face a higher standard to prove that the consumer did, in fact, consent to be called in the event that they call a consumer.
 

Response Glossary

Below are data responses in TCPA Guardian that provide insight into whether a lead you purchased meets your team's TCPA compliance standards.
 

Disclosure 
The language on the lead form meets the requirements set by your Compliance team.  
 

Consent 
Indicates how the consumer did or did not consent to the TCPA disclosure.
 

Type 
The kind of interaction the consumer used to communicate their consent. On a page there can be a number of ways the TCPA consent can be collected such as a check box, a radio button, or simply a submit button. 
 

Contrast 
Compares the TCPA disclosure's font color to the site's background color.
 

Prominence  
Identifies the font size of TCPA disclosure language.
 

Visibility 
Evaluates the visual presentation of the TCPA disclosure. Visibility is based on our composite score of the prominence and contrast of the TCPA disclosure.
 

Captured 
Verifies that a Visual Playback has been captured.
 

Stored 
Verifies that the Visual Playback has been stored.

Result
Overall flag result for the TCPA Guardian response per your settings in the Jornaya Member Portal.