The Consumer-Centric Marketing Playbook: Conversations Shaping a New Marketing Era

Our Latest Content | 11052

Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.

Panelists for marketing webinar discussing identity resolution and customer behavior analysis.

Resolving Identity & Assessing Customer...

Takeaways from LeadsCon Connect to Convert 2019 84% of customers say being treated like a person is a critical factor in winning their business....

Read More

Tablet displaying 'Target Your Customer' with marketing graphics and a cup of coffee.

Start Using the Right Data to Target...

Data-as-a-service companies are enabling brands to engage with people exactly when they are shopping: to understand their behavior, their desires...

Read More

Behavioral Data is Powering Lenders’ Recapture...

Mike Eshelman, Head of Consumer Finance at Jornaya, writes about behavioral data in the National Mortgage Professional Magazine. Below is...

Read More