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The Power of LIVE: A Fireside Chat with...

The Verisk Marketing Solutions team is still energized after its first Cannes Lions experience. Chief Commercial Officer Zora Senat hosted...
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Drive Secure Consumer Insights for Financial...

Learn how financial services organizations are leveraging the award-winning Total Consumer Insights (TCI) solution through Snowflake Marketplace....
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Consumer Data’s Critical Role in the Future of...

By Tim Finnigan, Senior Director of Product Marketing, Verisk Marketing Solutions    Measuring media and ad consumption has become increasingly...
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Identify Shoppers Earlier in the Funnel with...

Enhance your ability to identify and engage those consumers that are most likely in-market for specific products and receptive to...
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Responsibly Enrich First-Party Data Through New...

Seamlessly infuse marketing workflows and advertising strategies with actionable consumer insights. Maintaining the most current and detailed view of...
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How Marketers Can Build Industry-Leading Customer...

How do you define data accuracy in your customer segmentation strategy? What makes personalization truly work? How do you remain...
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Lead Generation Experts Weigh In on FCC’s...

You have probably heard by now: The FCC has placed stricter TCPA rules on explicit consent. Marketers must now provide...
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Consumer Data Shapes Our World and Wallets —...

“The marketing industry is undergoing a significant transformation, driven by changing consumer expectations and the increasing scrutiny of...
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Improve Profitability and Performance in...

“In many cases, identities are unknown or only partially known when filling out a form or calling into a call...
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