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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
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Visiqua Selects Jornaya...

Performance Media Agency Streamlines Audit Process to Ensure Leads Quality Boulder, CO and Philadelphia, PA, February 6, 2018 – Visiqua, a...
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TheCompleteLead, LLC Establishes Jornaya...

Jornaya, the fast-growing consumer journey insights platform, today announced that TheCompleteLead, LLC (TCL) a neutral, centralized lead ordering...
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Building a Successful Customer Engagement...

We are all part of the digital marketing world, where customers expect brands to anticipate and exceed their needs in real time. For marketers, this...
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Exploring Trends in Higher Education Marketing...

Organizations in higher education are currently facing a number of challenges – from evolving student demographics to the growing number of online...
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How Leading Organizations Identify Active Buyers...

Understanding the journey that customers take as they shop, research, and make purchases is essential for marketers to be able to optimize their...
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How to Leverage Consumer Data to Improve the...

For performance marketers, the devil is always in the details. It is not enough to know your ideal customer profile and drive the right leads. Once...
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TCPA and the Mortgage Industry: The Threat is...

The number of TCPA settlements paid by mortgage companies has continued to increase reaching as high as $20 million. TCPA requires organizations to...
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Finding the Right Data Mix to Identify Your Ideal...

Creating a data model to identify your ideal customer is not easy, but it is critical to support successful identity resolution programs. This was...
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Jornaya named To Deloitte’s 2017 Technology...

Jornaya, the fast-growing consumer journey insights platform, today announced it has been named to Deloitte’s Technology Fast 500™ list, a...
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