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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
Direct mail works when you know how to work it. It takes a partner who is able to build a sophisticated model that targets the right consumers at the...
The Telephone Consumer Protection Act (TCPA) is by far one of the most confusing laws to hit our ecosystem. It requires prior express written consent...
In 2004, Dale Vermillion took what would be a life-changing trip to India. There he confronted extreme poverty, orphaned children, and a neglected...
AI, chatbots, and mobile apps are rapidly changing how consumers of all ages approach the homebuying process. These advances are also creating better...
The path to the consumer is varied now more than ever before—and while the COVID-19 pandemic may be driving this change, it's part of an evolution...
Building an effective marketing technology stack has been a challenge for marketers since we began using technology to improve our efforts. With more...
It’s a crazy time in the mortgage industry. Because of COVID-19, much of the country is under a quarantine but lenders can’t stop in their...
This article in National Mortgage News outlines steps to ensure your organization is truly honoring the...
Mike Eshelman, Head of Consumer Finance, and Jeremy Bowling, National Sales Manager, Union Home Mortgage, write about the use of data to improve the...