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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.

What is TCPA and Why is it So Confusing? feat....

The Telephone Consumer Protection Act (TCPA) is by far one of the most confusing laws to hit our ecosystem. It requires prior express written consent...
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Putting Others First feat. Dale Vermillion,...

In 2004, Dale Vermillion took what would be a life-changing trip to India. There he confronted extreme poverty, orphaned children, and a neglected...
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Technology & The Human Element: Creating...

AI, chatbots, and mobile apps are rapidly changing how consumers of all ages approach the homebuying process. These advances are also creating better...
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Adapting to the New Consumer Journey feat. Alec...

The path to the consumer is varied now more than ever before—and while the COVID-19 pandemic may be driving this change, it's part of an evolution...
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Getting the Most Out of Your MarTech Stack with...

Building an effective marketing technology stack has been a challenge for marketers since we began using technology to improve our efforts. With more...
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Lead and Loan Management During Coronavirus feat....

It’s a crazy time in the mortgage industry. Because of COVID-19, much of the country is under a quarantine but lenders can’t stop in their...
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Consumer Privacy Will Dominate Future...

This article in National Mortgage News outlines steps to ensure your organization is truly honoring the...
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Data Powers Marketing...

Mike Eshelman, Head of Consumer Finance, and Jeremy Bowling, National Sales Manager, Union Home Mortgage, write about the use of data to improve the...
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Imprezzio And Jornaya Partner To Enhance Lead...

Imprezzio, a leading provider of sales enablement software for the insurance and financial services industries, today announced its partnership with...
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