Moving Beyond Demographics to Engage Potential...
Traditional colleges and universities have seen quite a bit of change of the past decade. The definition of who their students are and what they want...
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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
Can Consumer Shopping Journey Data Predict...
As I spend the majority of my day speaking with insurance marketers, interesting topics developing across the industry often bubble up across my...
Can Big Data Really Help You Understand Buying...
We hear from most marketers these days that their challenge is not a lack of data but an overwhelming abundance of data—and no way to harness it or...
How to Transform Your Acquisition...
Working with Jornaya’s largest strategic partners, I’ve had the opportunity to learn from some of the smartest marketers in the country. These...
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