Consumer Orbit Brings Digital Advertising...
CASE STUDY With the rise of digital media, television’s domination over the advertising world came crashing down. While TV broadcasters...
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Becoming a Data-Driven...
The modern consumer has more choices than ever before, especially when it comes to complex buying decisions like buying a...
10 Common Data Privacy Pitfalls for...
According to Cisco’s Data Privacy Benchmark Study, investment in data privacy continues to rise, with the average privacy budget of...
Embracing the Customer-First Mentality Through...
According to Salesforce’s State of the Connected Customer Report, 66% of consumers expect companies to understand their unique needs and...
The Walled Garden Strategy Needs to...
What if we lived in a world where consumers had more of a say in the type of marketing they...
Verisk Marketing Solutions Announces the Launch...
You frequently have just seconds to decide how best to engage a consumer. Having access to the right data in...
4 Tips to Get Buy-In for Your Marketing Data and...
While you can see the vision, value, and importance of data analysis, selling those strategies to stakeholders can be tough. We're here to help you...
Using the Right Data to Understand Consumer...
Ross Shanken, CEO and founder of Jornaya, shares ways to send safe and compliant marketing messages during COVID-19 by using the right data to...
Gain a Deeper Understanding of Your Customers...
Any major life purchase (MLP) journey, whether it be shopping for a home, mortgage, insurance, car, or degree, requires a great deal of research and...
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