CES 2026: Innovation Without the...
By Tim Finnigan, Head of Growth Marketing, Verisk Marketing Solutions CES always reminds me that innovation is not stagnant, but...
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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
Brand and Performance: Reflections from Brand...
Key Takeaways: Shifts in consumer behavior are rewriting the brand and performance dynamic Data can be the bridge between silos...
How Marketers Can Build Industry-Leading Customer...
How do you define data accuracy in your customer segmentation strategy? What makes personalization truly work? How do you remain...
Improve Profitability and Performance in...
“In many cases, identities are unknown or only partially known when filling out a form or calling into a call...
The Data Strategy of Innovation with Aarti Gupta,...
We recorded this special episode of The Marketing Rapport live at the VIA 2023 Consumer Insights & Experience Summit. Host...
On Demand: VIA 2023 Sessions Discuss The Future...
Verisk Marketing Solutions hosted an intimate group of top marketing leaders, innovators, and industry experts gathered at this year’s VIA...
How PenFed Home Loans Leverages Consumer Behavior...
Jerad Bjugstad, Senior Director of Demand Generation for PenFed’s home loan division, presented at V!A Philadelphia 2022 about how PenFed has...
How Snowflake Provides Secure Data Sharing with...
Unlike a fine wine, data does not get better sitting in a cold, dark room. Much like wine, however, data...
Simplify Your Approach to Consumer Centricity:...
Haydn Sweterlitsch of Spring EQ shoes us how disruption has impacted the marketing industry, and why the focus on simplified experiences is more...
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