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In an age of data privacy, customer choice, and technological disruption, what does the future hold for lead generation? These and other pressing...
For years, the lead generation industry has been attempting to improve transparency—but it has never truly been achieved. Lead buyers lose...
We are huge fans of Seth Godin here at Jornaya. If you’re a marketer and haven’t been following Seth, you’re missing out! (Digression and...
I know many people who dread making major-life purchases, like buying a house or a car. They tell me there are too many choices, too many offers, and...
Ways to keep your loan officers happy: Jornaya Head of Consumer Finance Mike Eshelman shares tips in The Art of MLO Happiness: Appreciation, Trust,...
Now more than ever, consumers are in control of the home purchase process. Lenders are responding by creating superior experiences—and the right...
Buyers and sellers all gain by being able to transact leads using a single, trusted currency; it creates valuable consumer experiences. Read this...
There’s an art and a science to so much in life—the mix of the curious and experimental develops us as thinkers, doers, feelers, and innovators....
As technologies enable smarter decision making, even the most sophisticated MarTech stacks will fall short if the data doesn’t provide the value...
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