Optimize Engagement & Improve Your Marketing...
It’s no secret that marketers work hard to deliver the most relevant and timely messages. It’s not easy to influence today’s consumers, who...
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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
Messaging During a Crisis: Technology and...
Recently, we spoke with leaders across different industries to share their recommendations on best practices for communicating with clients and...
Consumer Online Shopping Activity: Current State...
As marketers continue to adjust to the new business as usual, we are working with them to better understand how consumer behavior is trending....
A New California Regulation Will Raise Some...
Data-privacy laws are changing in the nation’s most populous...
Data Privacy for Mortgage Lenders: CCPA and...
The following is an excerpt from the article Data Privacy for Mortgage Lenders: CCPA and Beyond, which appeared in The...
Empathy Puts Brands in Position to Succeed Now...
For most consumers, travel bans and office closures will lead to a hike in online activity. On the other hand, feelings of anxiety will be peppered...
Lead and Loan Management During Coronavirus feat....
It’s a crazy time in the mortgage industry. Because of COVID-19, much of the country is under a quarantine but lenders can’t stop in their...
Consumer Privacy Will Dominate Future...
This article in National Mortgage News outlines steps to ensure your organization is truly honoring the...
Are Brands Prepared to Maintain Success Amid a...
Here are recommendations on best practices that marketers can leverage to understand, reach and convert as many consumers as possible during this...
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