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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.

Data Reveals Changing Borrower...

The full article appeared in the September issue of Scotsman Guide. As the COVID-19 pandemic forced mortgage professionals to work remotely and...

Ways Marketing Can Work Smarter in Our New...

The new reality caused by COVID-19 has forced us to be even more aware and sensitive to the expectations of our customers and prospects. Now more...

Economic Recovery Begins with...

This is an excerpt from the article that was originally published in Auto Dealer Today. Read the full article here As of this...

Using the Right Data to Understand Consumer...

Ross Shanken, CEO and founder of Jornaya, shares ways to send safe and compliant marketing messages during COVID-19 by using the right data to...

How to Identify and React to New Insurance...

Below is an excerpt from How to Identify and React to New Insurance Shopping Behaviors that appeared in Property Casualty...

Convert In-Market Consumers with Behavioral Data,...

Convert In-market Consumers With Behavioral Data, Even in Uncertain...

Getting the Most Out of Your MarTech Stack with...

Building an effective marketing technology stack has been a challenge for marketers since we began using technology to improve our efforts. With more...

5 Trends To Better Understand Insurance...

For insurance carriers and agents to stay competitive and relevant, a better understanding of the consumer is essential to send the right message at...

Total Economic Impact Study Shows Marketers Gain...

Jornaya released findings from a commissioned study conducted by Forrester Consulting indicating a 191% three year return on investment (ROI) for...