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In a recent conversation with Jeremy Bowling, National Sales Manager at Union Home Mortgage (UHM), we talked about how he sees acquisition changing...
Understanding the journey that customers take as they shop, research, and make purchases is essential for marketers to be able to optimize their...
For most marketing teams, the first milestone in converting consumers into customers is successfully contacting them. Yet most brands have a contact...
The federal Telephone Consumer Protection Act (TCPA; 47 U.S.C. § 227) and its implementing regulations (47 C.F.R. § 64.1200) regulate the use of...
Many marketers face the continued threat to customer acquisition of the self-educating buyer and its potential impact on their businesses. You could...
Velocify study debunks some myths about perceived lead quality by examining how high-growth companies yield favorable results with purchased...
The number of Telephone Consumer Protection Act (“TCPA”) class action lawsuits has exploded over the past few years. Unfortunately, many...
TCPA claims continue to grow, and that means anyone dialing or texting consumers needs to ensure TCPA compliance.
Most importantly, you need to...
My former employer and current friends at Velocify recently put out a great blog post about aged leads that is spot on. While I was reading it, I...
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