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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
In dynamic conditions like today's, strengthening existing relationships, elongating the customer lifecycle and focusing on the right prospects are...
The Global Director of Consumer Analytics at VF Corporation, Ian Dewar, talks about the benefits of using first-party data and customer segmentation...
The alphabet soup of international consumer privacy and data protection continues to evolve at a pace that is hard to keep up...
Today we announced the news that we have acquired Infutor and will integrate the company with Jornaya to create expanded value for all of our...
Infutor will combine with Verisk’s Jornaya to create Verisk Marketing...
Jornaya's Insurance Market Leader, Jeff Piotrowski, shares how the pandemic has reshaped the insurance industry with a faster than expected shift to...
QuinStreet (Nasdaq: QNST) is a pioneer in performance marketing. The company matches “research and compare” consumers with brands, operating one...
Jornaya’s insurance market leader, Jeff Piotrowski, shares “How consumer behavioral data can boost insurance sales” with...
More and more consumers are making comparison shopping a part of their insurance buying behaviour. Jornaya's Jeff Piotrowski talks about the changing...