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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
Data can help identify the best leads and the most likely loans to close. Read about enhancing first-party data, leveraging consumer behavioral data,...
Gaining a clear view of the consumer’s level of intent at a certain moment and engaging with them accordingly is what makes or breaks a brand’s...
New data sets exist today to enable better identification and personalization of engagements, which didn’t exist previously and that is giving the...
Without any reliance on cookies or browser-based tracking, innovative marketers are now creating highly personalized and targeted experiences by...
Use behavioral data & meet consumers at exactly the right time: Jornaya’s Activate solution tells CMOs who’s actively shopping, what time of day...
Welcome to another episode of Action & Ambition with your host, Andrew Medal. Today’s guest is Ross Shanken CEO of...
2020 forced marketers to be more agile and adaptable. It challenged new ways of thinking and helped us develop a better understanding of consumer...
Over the summer, we announced major enhancements to our Publisher Partner Program. These enhancements built on what was an already valuable program...
What a year 2020 has been for the mortgage and banking industries! We’ve had a front-row seat for trends in the consumer buying journey as they...