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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
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What Advertisers Need to Know About Explicit...

The Telephone Consumer Protection Act (TCPA) is changing — again. How are you preparing for 1:1 explicit consent? Starting in...
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What Marketers Should Know About Google’s...

The cookie saga isn’t over. And neither is the call to reduce your dependency on third-party cookies by boosting your...
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Verisk Marketing Solutions Helps Marketers Comply...

JERSEY CITY, N.J., October 29, 2024 — Verisk Marketing Solutions, a business unit of leading global data analytics and technology provider...
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Customer service agents wearing headsets working in an office setting.

The Future of TCPA 1:1 Consent is...

The days of “one-click,” bundled TCPA consumer consent are gone. Effective January 27, 2025, the Federal Communications Commission (FCC) will...
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Lead Generation Experts Weigh In on FCC’s...

You have probably heard by now: The FCC has placed stricter TCPA rules on explicit consent. Marketers must now provide...
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Consumer Data Shapes Our World and Wallets —...

“The marketing industry is undergoing a significant transformation, driven by changing consumer expectations and the increasing scrutiny of...
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Improve Profitability and Performance in...

“In many cases, identities are unknown or only partially known when filling out a form or calling into a call...
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Data Privacy and Growth Initiatives Can Coexist:...

In her latest article, published on Spiceworks, Christine Frohlich, Head of Data Governance at Verisk Marketing Solutions, discusses how executives...
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4 Tips to Get Buy-In for Your Marketing Data and...

While you can see the vision, value, and importance of data analysis, selling those strategies to stakeholders can be tough. We're here to help you...
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