Who is the New Insurance...
Key Takeaways: Shifting consumer demographics, behaviors, and expectations require carriers to move beyond simply competing on price Three key areas...
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What Advertisers Need to Know About Explicit...
The Telephone Consumer Protection Act (TCPA) is changing — again. How are you preparing for 1:1 explicit consent? Starting in...
What Marketers Should Know About Google’s...
The cookie saga isn’t over. And neither is the call to reduce your dependency on third-party cookies by boosting your...
Verisk Marketing Solutions Helps Marketers Comply...
JERSEY CITY, N.J., October 29, 2024 — Verisk Marketing Solutions, a business unit of leading global data analytics and technology provider...
The Future of TCPA 1:1 Consent is...
The days of “one-click,” bundled TCPA consumer consent are gone. Effective January 27, 2025, the Federal Communications Commission (FCC) will...
Lead Generation Experts Weigh In on FCC’s...
You have probably heard by now: The FCC has placed stricter TCPA rules on explicit consent. Marketers must now provide...
Consumer Data Shapes Our World and Wallets —...
“The marketing industry is undergoing a significant transformation, driven by changing consumer expectations and the increasing scrutiny of...
Improve Profitability and Performance in...
“In many cases, identities are unknown or only partially known when filling out a form or calling into a call...
Data Privacy and Growth Initiatives Can Coexist:...
In her latest article, published on Spiceworks, Christine Frohlich, Head of Data Governance at Verisk Marketing Solutions, discusses how executives...
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