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V!A Philly 2022 was about the journeys we take, the ones we provide, and how we get there together — through trust, transparency, transformation,...
Our own Kevin Dean, COO of Infutor, breaks down the value of leveraging third-party data signals and technology to better target the average...
In dynamic conditions like today's, strengthening existing relationships, elongating the customer lifecycle and focusing on the right prospects are...
The Global Director of Consumer Analytics at VF Corporation, Ian Dewar, talks about the benefits of using first-party data and customer segmentation...
The alphabet soup of international consumer privacy and data protection continues to evolve at a pace that is hard to keep up...
Today we announced the news that we have acquired Infutor and will integrate the company with Jornaya to create expanded value for all of our...
Gaining a clear view of the consumer’s level of intent at a certain moment and engaging with them accordingly is what makes or breaks a brand’s...
Jornaya enhances first-party data, providing critical behavioral inflection points in the consumer’s buying...
Below is an excerpt from How to Identify and React to New Insurance Shopping Behaviors that appeared in Property Casualty...
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