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RIP Third-Party Cookies, Hello First-Party Data...

Jornaya enhances first-party data, providing critical behavioral inflection points in the consumer’s buying...
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Lead Quality and Compliance in...

Buying leads from comparison shopping websites, also known as lead sellers, aggregators, or lead generators — brings distinct competitive...
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Ways to Convert the Digital Window Shopper Into a...

During the webinar with Digital Media Solutions (DMS), How To Engage The Digital Window Shopper, we discussed ways to evolve our marketing strategies...
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How to Market in 2021: Aligning Strategy with...

Rich Smith, CMO at Jornaya, shares how marketers can leverage data to adjust strategy based on changing consumer behavior brought...
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Quantum 3 Media Puts Compliance at Forefront of...

Quantum 3 Media (“Q3M”), a leading direct-to-consumer marketing and insurance agency, places compliance at the core of its business.  In doing...
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An Evolution in Consumer Behavior Identification...

What if you could identify consumers who are in-market on a purchase journey for your products or services? I’m talking about specific journeys...
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TCPA Guardian Glossary and...

What is TCPA?  The Telephone Consumer Protection Act (TCPA) requires prior express written consent for non-emergency autodialed, prerecorded, or...
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Pandemic, Privacy and the CX: What to Prioritize...

Rich Smith, CMO of Jornaya, shares the impact the pandemic has had on consumer behavior and how digital marketers can...
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Honoring Consumer Privacy Will Accelerate in...

Brands that take consumer privacy seriously have more satisfied customers and deeper loyalty. Consider that 48% of consumers have stopped buying from...
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