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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
For insurance carriers and agents to stay competitive and relevant, a better understanding of the consumer is essential to send the right message at...
Jornaya released findings from a commissioned study conducted by Forrester Consulting indicating a 191% three year return on investment (ROI) for...
The following is an excerpt from the article 3 Ways to Use Behavioral Data to Improve Consumer Experience, which appeared...
As insurance carriers and agencies continue to adjust to new ways of working due to COVID-19, we are working with them to better understand the...
It’s no secret that marketers work hard to deliver the most relevant and timely messages. It’s not easy to influence today’s consumers, who...
As marketers continue to adjust to the new business as usual, we are working with them to better understand how consumer behavior is trending....
Any major life purchase (MLP) journey, whether it be shopping for a home, mortgage, insurance, car, or degree, requires a great deal of research and...
Today, HousingWire revealed the winners of its eighth annual HW Tech100 awards, recognizing the most innovative technology companies in the...
Marketers have long-struggled with reaching consumers at the right time and with the right message, especially in the high-consideration landscape of...