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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
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Man analyzing data on multiple computer screens in a modern office.

Read the Roundup: Understanding Your Customer...

With third-party data sources phasing out and new privacy legislations taking effect, it’s more important than ever to fuel your...
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Miniature houses with declining graph in the background indicating real estate market trends.

Go Beyond the Lead Form: Understanding Consumers...

It’s critical for companies trying to attract and convert potential movers to have a deep understanding of that individual – beyond what’s...
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Group of professionals collaborating during a business meeting in a modern office.

4 Tips to Get Buy-In for Your Marketing Data and...

While you can see the vision, value, and importance of data analysis, selling those strategies to stakeholders can be tough. We're here to help you...
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How PenFed Home Loans Leverages Consumer Behavior...

Jerad Bjugstad, Senior Director of Demand Generation for PenFed’s home loan division, presented at V!A Philadelphia 2022 about how PenFed has...
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Man speaking at a conference with informative graphics in the background.

How Snowflake Provides Secure Data Sharing with...

Unlike a fine wine, data does not get better sitting in a cold, dark room. Much like wine, however, data...
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A Fresh Experience for myJornaya — Introducing...

The new myJornaya delivers a more modern and streamlined style with guided workflows on how use the products, while still retaining the core product...
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4 Strategic Changes Insurance Marketers Can Make...

Verisk Marketing Solutions’ market leader for insurance, Jeff Piotrowski, shares the best strategic changes insurers can make to stand out in this...
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Announcing First Party Journeys: Illuminate...

Well, now there is a way. Jornaya is excited to introduce First Party Journeys, a new offering that extends the capabilities of...
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Man speaking at a tech conference on Conversational UX, IoT Interactivity, and the Metaverse.

Simplify Your Approach to Consumer Centricity:...

Haydn Sweterlitsch of Spring EQ shoes us how disruption has impacted the marketing industry, and why the focus on simplified experiences is more...
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