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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.

Consumer Identity and Data Strategies for a...

The near-constant evolution of adtech, media, consumer preferences, and data privacy regulations creates a cloudy picture for marketers today, but...

Data Privacy and Growth Initiatives Can Coexist:...

In her latest article, published on Spiceworks, Christine Frohlich, Head of Data Governance at Verisk Marketing Solutions, discusses how executives...

On Demand: VIA 2023 Sessions Discuss The Future...

Verisk Marketing Solutions hosted an intimate group of top marketing leaders, innovators, and industry experts gathered at this year’s VIA...

Read the Roundup: Understanding Your Customer...

With third-party data sources phasing out and new privacy legislations taking effect, it’s more important than ever to fuel your...

How Behavioral Data Powers Modern Mortgage...

Jornaya’s Banking & Mortgage Market Leader, Natalie Mullen, illustrates the value in harnessing behavioral data to reach homebuyers with the right...

Jornaya + Infutor Join Forces as Verisk Marketing...

Today we announced the news that we have acquired Infutor and will integrate the company with Jornaya to create expanded value for all of our...

Ways to Convert the Digital Window Shopper Into a...

During the webinar with Digital Media Solutions (DMS), How To Engage The Digital Window Shopper, we discussed ways to evolve our marketing strategies...

How to Market in 2021: Aligning Strategy with...

Rich Smith, CMO at Jornaya, shares how marketers can leverage data to adjust strategy based on changing consumer behavior brought...

From the Frontlines: Being a Loan Officer During...

With nearly 30 years of mortgage experience. Owen has kept his focus on serving consumers and keeping his finger on the pulse of the industry,...