The Future of TCPA Compliance and 1:1 Consent

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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.

Jornaya + Infutor Join Forces as Verisk Marketing...

Today we announced the news that we have acquired Infutor and will integrate the company with Jornaya to create expanded value for all of our...

Jornaya Continues Growth in Insurance, Banking...

Jornaya, a leading provider of consumer behavioral data and insights, announced the appointment of two market leaders to drive further expansion in...

Managing Your Pipeline Should Be a...

Data can help identify the best leads and the most likely loans to close. Read about enhancing first-party data, leveraging consumer behavioral data,...

The Rough Road Ahead for the Mortgage...

The mortgage industry is now overstaffed and the overhead is hurting lenders' bottom...

Why Marketers + Marketing Technology Companies...

As consumer try make sense of rising attention being paid to privacy, we'd like to dispel a few myths and share perspective on how our clients work...

Predicted for H2: Signs of a Housing Bubble,...

How lenders can set themselves up for success in the second half is by gaining a clear picture of the consumer and where they're at in their shopping...

Retention Strategies of the Past Are...

New data is the fuel that powers microtargeted and personalized marketing, which set up lenders and originators to increasingly thrive when markets...

How Big Data is Driving Big Retention in...

New data sets exist today to enable better identification and personalization of engagements, which didn’t exist previously and that is giving the...

Interest in Homebuying Grew in...

Research by Jornaya found the search for homes nearly doubling early in the new...