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Key Takeaways: Data cleansing is a non-negotiable piece of any marketing strategy What is data cleansing? Why clean data matters...
Key Takeaways: What is an identity graph? How are identity graphs built and maintained? Three questions to consider when it...
Download Your Copy Now Simply confirm your email. Student recruitment isn’t just about volume. As with any full-funnel marketing program,...
See what new regulations mean for brands marketing in regulated industries—and how you can chart compliant-friendly growth Download the SB...
Credit Trigger Leads are Going Away. Is Your Marketing Strategy Ready? Download Our Strategic POV Simply confirm your email. HR...
Smart brands are putting direct mail back in play—with better data at the core It’s not news that emerging channels...
How Regulated Brands Are Bringing Back Invitation to Apply Campaigns In markets shaped by compliance, rising acquisition costs, and tighter...
Learn how financial services organizations are driving sustainable growth with Verisk Marketing Solutions’ award-winning consumer insights through...
by Eli Schwarz, Chief Strategy Officer, Verisk Marketing Solutions Many of us who operate companies in the lead-generation ecosystem experienced...