Articles | Verisk Marketing Solutions

CES 2026: Innovation Without the...

By Tim Finnigan, Head of Growth Marketing, Verisk Marketing Solutions CES always reminds me that innovation is not stagnant, but...

Today begins an exciting new chapter for Verisk Marketing Solutions, as we have been acquired by ActiveProspect (Press Release). Over...

Key Takeaways: Data cleansing is a non-negotiable piece of any marketing strategy What is data cleansing? Why clean data matters...

Key Takeaways: Data hygiene is critical for AI implementation Cross-functional collaboration ensures connected data and cross-functional...

Key Takeaways: What is an identity graph? How are identity graphs built and maintained? Three questions to consider when it...

Marketers never get tired of evangelizing personalization. And yet in practice, too many treat it as nothing more than a...

Download our Strategic POV on Customer Behavioral Data Get Your Copy Now Confirm Email to Download Tracking customer behavior is...

The Telephone Consumer Protection Act (TCPA) is changing — again. How are you preparing for 1:1 explicit consent? Starting in...

“The marketing industry is undergoing a significant transformation, driven by changing consumer expectations and the increasing scrutiny of...