How to Market in 2021: Aligning Strategy with...
Rich Smith, CMO at Jornaya, shares how marketers can leverage data to adjust strategy based on changing consumer behavior brought...
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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
Quantum 3 Media Puts Compliance at Forefront of...
Quantum 3 Media (“Q3M”), a leading direct-to-consumer marketing and insurance agency, places compliance at the core of its business. In doing...
An Evolution in Consumer Behavior Identification...
What if you could identify consumers who are in-market on a purchase journey for your products or services? I’m talking about specific journeys...
TCPA Guardian Glossary and...
What is TCPA? The Telephone Consumer Protection Act (TCPA) requires prior express written consent for non-emergency autodialed, prerecorded, or...
Pandemic, Privacy and the CX: What to Prioritize...
Rich Smith, CMO of Jornaya, shares the impact the pandemic has had on consumer behavior and how digital marketers can...
Honoring Consumer Privacy Will Accelerate in...
Brands that take consumer privacy seriously have more satisfied customers and deeper loyalty. Consider that 48% of consumers have stopped buying from...
Behavioral Data Will Shape...
2020 forced marketers to be more agile and adaptable. It challenged new ways of thinking and helped us develop a better understanding of consumer...
Daily MarTech Roundup: Latest Marketing and Sales...
MarTech Series’ Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements....
Jornaya Upgrades Its Behavioral Data...
This story originally ran in MediaPost’s Email Marketing Daily. Read the full article here.
Behavioral data firm Jornaya has updated its...
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